About Nikki

Nikki is a multi-hyphenate strategic marketer with a diverse background in integrated marketing, leading teams cross-functionally across creative, content and brand strategy, working for Canada’s largest media properties, agencies and in-house brands including Vice, Refinery 29, lululemon, The Toronto Star, and the Toronto Raptors.

Her strategic skills are matched by her creativity; she’s design savvy and knows how to package stories up in an impactful and compelling way, while simultaneously synthesizing data and devising key insights that shape each story. She’s worked across the most notable name brands including Spotify, Molson, CFL, NFL, Levi’s, Reebok, and Budweiser, as well as early-stage startups at Canada’s leading business growth ecosystem and venture capital firm.

When she’s not brainstorming for a brand, you can find Nikki cycling in the studio, heading on sunset hikes, or being the gift-giving guru for her loved ones.